Milk Makeup Marketing Analysis Project

For a Marketing class, I completed an extensive 25-page analysis of Milk Makeup’s marketing strategy, earning an A for my work. The project required in-depth research on the company, examining various facets of their marketing efforts and identifying opportunities for improvement. I explored key areas such as SEO, social media presence, and the brand’s overall aesthetic, providing actionable suggestions based on my findings. By closely analyzing the brand’s strengths and weaknesses, I proposed strategies to enhance their digital visibility and audience engagement. This comprehensive research project not only sharpened my analytical skills but also deepened my understanding of how effective marketing strategies can drive brand success.